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Precious packaging | Laura Hughes for Deng Deng Baby

last updated 16 May 2019

Nappies have never been so appealing! Our talented illustrator Laura Hughes collaborated with Deng Deng Baby to design a cute and colourful packaging range.

In this fun packaging project, award-winning children’s illustrator Laura Hughes created a selection of designs for china-based Deng Deng Baby’s latest nappy range.

Incorporating all the warmth and playfulness of Laura’s artistic style, the designs feature a range of little-and-large creatures, from lovebale turtles, to frolicking penguins, that capture the special bond between parent and child.


The product showcase for the range featured large scale versions of Laura’s charming designs in various forms to celebrate the launch and immerse attendees in the essence of the brand.


To view Laura Hughes’ portfolio, please click here.

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